Circular Economy Rating
WWF’s vision is a “One Planet Business Economy” – an economic system whose actors act in a socially responsible manner within planetary limits.
The “One Planet Economy” distances itself from the linear economic logic, uses limited resources responsibly, and protects the climate and our terrestrial and maritime ecosystems.
With the WWF ’s “One Planet Business Framework” companies can structure and actively shape sustainable change. The framework holistically evaluates the business activities and models of companies based on ecological and social aspects and shows recommendations for action for a sustainable transformation path.
Orientation in the circular economy
As a central solution for the change, we put the circular economy in the spotlight. The transition to a circular economy addresses many benefits. For companies, the circular economy offers an opportunity and pioneers can proactively counteract external political and financial conditions, user requirements, and ecological necessities and thus prepare themselves for the future.
Companies ask themselves:
- What does the circular economy mean for my company?
- Where does my company currently stand in the circular economy?
- Which strategies, processes and activities need to be adjusted?
The Circular Economy Rating module in the One Planet Business Framework offers a starting point.
The One Planet Business Framework CE Rating
Together with Taival, the WWF has developed a Circular Economy Rating Module, which uses a granular questionnaire to record and evaluate the current status of a company in nine categories. From the evaluation we can derive a status quo and a transformation roadmap.
Piloting of the Circular Economy Rating
In 2022 we want to test the rating with five companies in technical cooperation. WWF is working with a partner, Taival Advisory, on this.
The pilots are aimed at companies that want to fundamentally deal with the circular economy in their organization. Sustainability should already be anchored in the company and the project owner should have a basic understanding of the circular economy. Key employees at the management level are involved. The duration of the pilots is designed to be around three months.